A New Dildo Design - Trendy Does not Mean Popular
A Classic Dildo Design - 13 Percent Higher Sales
There are definitely trends in sex toys, but it seems like dildos are relatively untouched by fads, however there is one fad that’s hot across all sex toy types: the demand for non toxic materials.
We’re commonly contacted by customers asking if the material is safe and since 2007, all Pipedream products have been phthalates free.
Recently Doc Johnson and California Exotics have transferred all their old mixtures to new safer materials while keeping the same best selling design. Most doc Johnson dildos are also latex free.
It’s not a new look that’s trendy, but new a new way of making sex toys that is the hot trend and we know this one is here to stay.
Luckily it’s easy to get what you want – pretty much all of our products are phthalates free and non toxic. Many people shy away from “vintage” looking sex toys fearing they’re not as good for you but the packaging is all redesigned and has it written on the front that it’s non toxic.
Now for the really interesting part: really old designs sell just as good as new designs.
Here’s an example. The line of Super Cocks have been around for about a decade, maybe even more and have barely evolved at all.
The line of Life Likes is only about 3 years old and has a more modernized look with detail that was not possible way back in the day. Astoundingly, the older dildo sells 13 percent more then the newer dildo.
It just goes to show that sometimes less is more and it’s tempting to fall for hot new trend looking sex toys, but sometimes the classic more simplified design works just as good.
We’re not sure the exact reason why the discrepancy in ales, and it’s even reinforced by the fact that the newer dildo is on the first cafe while the vintage style is on the second page. We still add new dildos all the time but we’re conscious not to overlook the hot selling classics of all time either.
